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Hexaware releases 2018 CIO survey for the future of Customer experience in Healthcare industry

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Delivering connected, hyper-personal, timely and collaborative care is of topmost priority to healthcare providers today. As discerning providers, have you leveraged social media, smartphone and digital to enhance patient experience and ensure patients are heard through the continuum of care?

In this newsletter, we feature the Gartner report "5 Habits of Other Industries That Healthcare Can Apply to Improve Healthcare’s Consumer Engagement" which states -

  • "Although healthcare organizations show a similar level of interest in creating customer journey maps as do other industries, they are roughly half as effective in using them for prioritizing actual CX initiatives."
  • "Only 20% healthcare providers have calculated a positive relationship between engagement and business value."

Healthcare providers can deliver supreme patient experience by talking to their patients, anticipating their wants and driving proactive engagement.

CarrotCube by Hexaware fosters a genuine, tight and caring bond with your patient, across multiple devices and mobile platforms. Our robust platform delivers delightful and intuitive user experience, drives proactive collaboration between clinicians, caregivers and diagnostics, and enables incisive decision making through accurate analytics.

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"Only 2% (of healthcare providers) cited CRM as the most important technology to win on the competitive playing field."

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"Although healthcare organizations show a similar level of interest in creating customer journey maps as do other industries, they are roughly half as effective in using them for prioritizing actual CX initiatives."

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"Only 20% of healthcare organizations have calculated a positive relationship between engagement and business or financial value."

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"In Gartner's 2017 Customer Experience in Marketing Survey, we found, as a percentage of the total marketing budget, the average investment in VoC across all industries is 50% greater than the investment level of healthcare providers. The high-tech industry spends nearly twice as much as the healthcare industry."